The Ocean Challenge evolved out of the idea that it would be fun to travel the world. But to do it in a way that gave the world something back.

From acorns mighty oaks are formed.

So an idea was born. To set some lofty challenges and find a way to deliver on them, so that we could meet some core mission objectives along the way, and end up making a difference.

Our oceans are a massive carbon store, and their ecosystems provide everything from a big chunk of our food chain, to the basis of the tourist trade for many many smaller countries. They are worth protecting, not just for us, but for future generations too; their very survival might depend on the efforts we make today.

The Ocean Challenge is about helping to protect our oceans and the whole-water life cycle of the planet, and telling the story of them along the way, to encourage more people to get involved.

No one organisation can ‘fix’ the problems we find, it is as a community, as a species that we do what is right.

Our approach is to educate, via programming about the seas and our usage of them, to developing programmes that encourage recycling, reuse, upcycling and fixing things, so we need less things, which in turn stops us dumping less thing, many of which end up in our oceans.

Featured Image Credit: Early Morning Fisherman on Inle Lake  by Neville Wootton on Flickr. Creative Commons usage.